Backstory As the lead designer at YBIMC, I participated in the realization of multiple large budget events for Warner Bros. Canada, from conception to delivery: Barbie, Blue Beatle, Dune - Part two, Beetlejuice Beetlejuice...

ChallengeImagine and create immersive and memorable experiences while respecting the aesthetics cohesion and cinematic storytelling of each movie, ensuring that every detail reflects the essence of the film.

Solution I was involved in the conception of each event, and developed custom art. I assisted in supervising the installation of each piece in collaboration with several vendors and led the editing of custom videos for Warner Bros.'s marketing impact. The impact of these events can be counted in millions of views and global engagement.